Form 6-K
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 6-K
REPORT OF FOREIGN PRIVATE ISSUER
PURSUANT TO RULE 13a-16 OR 15d-16 UNDER
THE SECURITIES EXCHANGE ACT OF 1934
For the month of November 2008
Commission File Number: 000-51469
BAIDU.COM, INC.
12/F, Ideal International Plaza
No. 58 West-North 4th Ring
Beijing 100080, Peoples Republic of China
(Address of principal executive offices)
Indicate by check mark whether the registrant files or will file annual reports under cover of Form
20-F or Form 40-F.
Form 20-F þ Form 40-F o
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by
Regulation S-T Rule 101(b)(1): o
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by
Regulation S-T Rule 101(b)(7): o
Indicate by check mark whether the registrant by furnishing the information contained in this Form
is also thereby furnishing the information to the Commission pursuant to Rule 12g3-2(b) under the
Securities Exchange Act of 1934.
Yes o No þ
If Yes is marked, indicate below the file number assigned to the registrant in connection with
Rule 12g3-2(b):
82- N/A
BAIDU.COM, INC.
Form 6-K
TABLE OF CONTENTS
2
SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly
caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
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BAIDU.COM, INC. |
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By |
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/s/ Robin Yanhong Li |
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Name |
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Robin Yanhong Li |
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Title |
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Chief Executive Officer |
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Date:
November 4, 2008
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Exhibit 99.1 - Press Release
Exhibit 99.1
Baidu Announces Share Repurchase Plan
Beijing, November 3, 2008 Baidu.com, Inc. (NASDAQ: BIDU), the leading Chinese language Internet
search provider, today announced that its board of directors has approved a share repurchase plan,
subject to shareholder approval. Baidu has been authorized, but is not obligated, to repurchase up
to US$200 million worth of its own American Depositary Shares (ADSs) by the end of 2009. The
repurchases will be made from time to time on the open market or in negotiated transactions in
accordance with Rule 10b-18 under the Securities Exchange Act of 1934, subject to market
conditions, the trading price of ADSs and other factors. Baidus management expects to implement
the share repurchase plan in a manner consistent with the market conditions and the best interest
of Baidus shareholders.
About Baidu
Baidu.com, Inc. is the leading Chinese language Internet search provider. As a technology-based
media company, Baidu aims to provide the best way for people to find information. In addition to
serving individual Internet search users, Baidu provides an effective platform for businesses to
reach potential customers. Baidus ADSs, each of which represents one Class A ordinary share, are
currently trading on the NASDAQ Global Select Market under the symbol BIDU.
Safe Harbor Statement
This announcement contains forward-looking statements. These statements are made under the safe
harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995. These
forward-looking statements can be identified by terminology such as will, expects,
anticipates, future, intends, plans, believes, estimates, ''confident and similar
statements. Among other things, quotations from management in this announcement contain
forward-looking statements. Statements that are not historical facts, including statements about
Baidus beliefs and expectations, are forward-looking statements. Forward-looking statements
involve inherent risks and uncertainties that could cause actual results to differ materially from
those contained in any forward- looking statements. Further information regarding these and other
risks is included in our annual report on Form 20-F and other documents filed with the Securities
and Exchange Commission. All information provided in this press release is as of November 3, 2008,
and Baidu undertakes no duty to update such information, except as required under applicable law.
Contacts
For investor inquiries please contact:
China
Linda Sun
Baidu.com, Inc.
Tel: (8610) 8262 1188
Email: ir@baidu.com
Helen Plummer
Ogilvy Financial, Beijing
Tel: (8610) 8520 3090
Email: helen.plummer@ogilvy.com
U.S.
Thomas Smith
Ogilvy Financial, New York
Tel: (212) 880 5269
Email: thomas.smith@ogilvypr.com
For media inquiries please contact:
Ceren Wende
Ogilvy Financial, Beijing
Tel: (8610) 8520 6514
Email: ceren.wende@ogilvy.com